Insights
Dispatches from the Jagged Edge: Tech for Marketing & Big Data LDN
I spent last week travelling across London from east to west. Starting at Technology for Marketing at the ExCel Centre...
Insights
Human and machine: Why AI shouldn’t be feared
I recently delivered a guest lecture to a US university’s Digital Marketing class. The most common question that came from...
Insights
Anything is Possible with our new tool: Leap!
We’re proud to announce our new software platform, Leap, which helps our clients brief, plan and execute campaign activity in...
Insights
Bard Vs. ChatGPT in the AI showdown of the century
In the rapidly evolving landscape of artificial intelligence (AI), two prominent contenders have surfaced: OpenAI’s ChatGPT and Google’s Bard. These...
Tech
Introducing AdPersona by aiPete: The Game-Changer in LinkedIn Ad Audience Creation
Every marketing team knows that the secret sauce to an effective LinkedIn ad campaign is the ability to reach the...
Tech
Are we heading for a digital analytics dark age?
The term “dark ages” is often erroneously believed to signify a lack of intellectualism in the early middle ages of...
Tech
Sustainable Development
As the COP27 climate summit draws to a close it is clear that the marketing industry needs to better understand...
Insights
Understanding market intelligence: How we benchmark your brand with share of search
One of the most important questions that gets asked within many industries is “Our performance is great. But how are...
Insights
Tracking impact of TV ad campaigns with share of search
Understanding the impact of media investments is a key challenge for marketers. In the digital world, the proliferation of cookie-based...
Tech
Unexpected attention
In his book Thousand Brains Theory, Jeff Hawkins sets out a radical new theory of the neocortex – how the...
Tech
Exploring Apple’s App Clips for Activation
Last week we in the Tech team were buoyed by a client meeting and their desire to reduce friction from...
Tech
A Robot is Born
Here at Anything is Possible, we believe that software based automations are an underused super power of the modern age....
Tech
How artificial intelligence boosts MarTech effectiveness
Do androids dream of electric goats? I thought I would write today a little on the astonishingly rapid pace of...
Insights
Anything is Possible in the metaverse
https://vimeo.com/736829963 At Anything is Possible we are always trying to see what is coming over the horizon, looking for those...
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At Anything is Possible, we take a different approach. Experienced in all fields of media, we’ll work in partnership with you to shape and execute strategies, campaigns and media plans that propel your brand and resonate with your audience.
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