Agency Growth Executive

About the role

We are on the hunt for an Agency Growth Executive who thinks differently. Someone who’s not like everybody else. Ambitious, enthusiastic and excited to make a difference. You’ll work closely with our marketing team and senior leadership across the agency. You’ll chase down, nurture and develop leads into amazing new business opportunities.

You should have a decent track record in demonstrating growth. This could be in a new business role, or something adjacent where growth is a core component to success. Daily you’ll need to be able to manage multiple sales opportunities and nurture a continuing, regular pipeline of new leads. There will be a lot on and managing different projects at the same time is a skill you’ll need to master.

Relationships are paramount. Understanding the needs of our potential customers, and matching that to the support we can provide is key. Getting the rest of the agency team on-board will accelerate progress. We only win when our clients win and developing sustainable, win-win solutions is non-negotiable.

We invite applications from candidates with 1+ years of growth experience, preferably in a digital and offline media environment. Agency experience is a bonus but not essential. But really, it’s more about where you’re going than where you’ve been. You should be fiercely ambitious and self-assured, ready to learn and want to achieve things you didn’t think were possible.

About us

Anything is Possible. We believe it so much we made it our brand. We partner with leading brands on media, creative and tech solutions that transform client outcomes. Now we’re the youngest ever agency to receive Effectiveness Accreditation from the Institute of Practitioners in Advertising. And we’re still just getting started. We’re on a mission to transform the industry. We need great clients and great colleagues to help us make it happen.

We are Possiblists. Are you?

About the role

Primary Responsibilities- Working closely with our CEO, CMO and Marketing team, you will be responsible for the following:

• Building and nurturing a targeted list of warm prospects. Following up with personalised content aimed at progressing contacts from our database lists to warm prospects and on to new business enquiries.

• Managing our prospect database and looking at ways to ensure we get maximum engagement.

• Responsible for updating our CRM records to ensure that we get the full potential, including regular, accurate forecasting and reporting.

• Quickly gain an understanding of our industry, core services and technologies used, and be able to communicate this confidently with prospects.

• Research and develop ideas and content suggestions to enable you to follow up marketing activity with more personalised content.

• Engage with warm prospects in person and via the telephone, building ongoing relationships

• Engage with prospects through LinkedIn to nurture opportunities via comments and personalised messages.

• Attend relevant networking events

• Provide feedback and ideas to marketing that will assist you in meeting your targets.

• Supporting the CMO with the delivery of the agency’s annual new business strategy.

• Reviewing data to support the identification of particular target sectors.

• Managing the new lead capture process for the CMO and leadership team to qualify and prioritise opportunities.

• Preparing and collating the relevant materials to target the desired client list.

• Responding to initial requests from prospective clients.

• Coordinating and collating the information required for completing detailed prospective Requests for Information (RFIs) and Requests for Proposals (RFPs) for review by the CMO.

• Recording the agency wins, losses and costs for review by the CEO. Preparing reports from this data as required to review investments in new business activities.

• Supporting the CMO, Business Directors and marketing team with the planning and execution of event opportunities to target prospective clients.

• Supporting the agency pitch teams with all aspects of this significant event, overseeing the prompt delivery of pitch materials, room bookings, administration, presentation decks etc.

• Collating information for case studies and award entries in conjunction with the agency marketing team.
• Updating the agency credentials as directed by the CMO.

Requirements

• Have clear examples of growth strategies and how they have improved these

• Understands business models and key drivers

• Uses a framework to solve problems (doesn’t just go on gut)

• Is data-driven, always comes prepared with data (and is able to get and analyse it)

• Creates and compares options

• Is articulate and able to makes their point clearly and quickly

• Ideally have a proven track record of lead generation and sales from the media, tech or creative sectors.

• Have strong writing skills and the ability to think ‘creatively’ about how they engage with prospects.

• Be results-driven and have the ability to work under pressure.

• Have a confident, conversational presentation style and meeting manner when dealing with senior management prospects.

• Be familiar with using the latest marketing technologies such as CRM’s, and email delivery or marketing automation systems.

• A strong interest in AI technology and how this can improve our sales processes

Location

• Brighton
• Manchester
• Other locations where we are based will also be considered

Salary

• £27,000 base + role specific bonus

Who we are. Who you are.

Our shared behaviours are what make our business.

• Embrace uncertainty 

Get comfortable with uncomfortable. Humans are hardwired to fear ambiguity and the unknown, but taking a calculated risk is the only way we’ve ever invented or survived. 

• Be daring

If you want to be great you won’t get there by standing still. Being daring might mean you sometimes have to break the rules. We champion the rule-breakers – they make change.  

• Be curious

Look where no one else is looking. Be eclectic and diverse in your reading and influences. Think of challenges as opportunities in disguise. 

• Be accountable 

Do the right thing by your colleagues, your clients and yourself. You own the quality of your work. Good is never good enough. Own your failures alongside your successes. We learn more from them. 

• Be decisive

Don’t hedge. Our world moves fast, and data is illuminating. But sometimes you need to take a leap on little more than your gut feeling.  Clear decision making creates momentum, inspires and leads from the front.

• Be imaginative 

When we’re young we have limitless imagination. Go there again. Everyone here is creative. And we are all only as good as our next great idea. 

• Be inclusive

We’re a deliberately diverse bunch who share a belief in the possible. Diverse perspectives generate collective intelligence. Our culture respects every perspective, every belief, every background. 

• Be direct

Say what you mean. Mean what you say. Don’t be afraid to voice your thinking – respectfully and with reason. Be conscious of how the things you do affect the people around you. How are you influencing them to be better and encourage them to speak up and add their voice?

We want to take you out of your comfort zone, to stretch and to learn. You must believe that anything is possible. In short, we want you to be the best person you can be.

We know we’re asking a lot. So we give a lot back.

In addition to a competitive salary we’ll give you everything you need to operate at the top of your game:

We aren’t just any other agency. We are building a movement called Possiblism. Ask us about it sometime. And if you are ready to make a difference, then get in touch today.

How to apply

Please email your CV to jobs@aip.media